I was part of the first generation of listeners at the Academy of Digital Marketing for a period of 2 semesters. Before making the final decision and applying, I thought about several different institutions that organized trainings of a similar kind. But the detailed course plan and content to be studied, the international certification, the professional attitude of the staff who were always ready for additional questions were just some of the details that contributed to my final decision. This Academy has lived up to my expectations. The lecturers were professionals in their field who in the best way with combinations of theory and work on real projects selflessly transferred their knowledge. After graduating from the Academy of Digital Marketing, I am completely ready for a new direction and challenge on a professional level, more and more current and sought after nowadays. We are currently working with the mentor on a Master Thesis, a challenge that I gladly accepted and I hope will be realized successfully.