#HeidelbergInterview: Bojan Kordalov, communicologist, part of the team of the Academy for Digital Marketing and President of the Digital Transformation Council at the Heidelberg Institute in Skopje
🗣 “Marketing does not mean just sales, it does not only mean commercial or added value, but above all – it means a whole profession that builds a relationship with target groups, audiences, consumers.”
🗣 “Digital transformation means – a lot more time, opportunities and a choice plus. We have a common goal: more opportunities, more chances for every person, for every company, for every organization – for everyone. ”
